Profile
True Texas BBQ is a beloved barbecue restaurant in the heart of New Braunfels, Texas, where the art of traditional Texas-style BBQ is alive and well. This unassuming eatery, situated on Interstate 35, has garnered a loyal following and critical acclaim for its mouth-watering brisket, perfectly smoked to tender, juicy perfection. The restaurant’s commitment to using only the finest ingredients and time-honored techniques, including the use of post oak in their offset smoker, has earned it a reputation as one of the best BBQ joints in the area. With a wide range of classic sides, including mac and cheese, baked beans, coleslaw, and potato salad, there’s something for everyone to enjoy.
The restaurant’s warm and welcoming atmosphere, complete with outdoor seating and a bar serving up craft beer, makes it an ideal spot to gather with friends and family. The staff at True Texas BBQ are consistently praised for their friendly, attentive, and genuinely passionate service, ensuring that every visit is a memorable one. Whether you’re in the mood for a hearty meal or just a sweet treat, True Texas BBQ has got you covered, with desserts like their famous peach cobbler that’s sure to satisfy any sweet tooth. With online ordering, catering available, and a pet-friendly policy, this restaurant is convenient and accommodating, making it a top choice for locals and visitors alike.
As a testament to its excellence, True Texas BBQ has received glowing reviews from satisfied customers, who rave about the restaurant’s consistently delicious food, excellent customer service, and clean outdoor area. With its rich flavors, generous portions, and old-school BBQ charm, True Texas BBQ is a must-visit destination for anyone looking to experience the authentic taste of Texas. Whether you’re a BBQ aficionado or just looking for a great meal, this restaurant is sure to impress, with its top-notch cuisine, friendly service, and welcoming atmosphere making it a standout in the New Braunfels dining scene.









5 Reviews on “True Texas BBQ”
Order togo plates. Food was hot, fresh and mmm mmm good. The parking is shared with HEB customers so parking could be tricky but they do have. Walk up counter outside for faster service. You can also call a head of time.
I had an amazing experience at this BBQ spot! The food was absolutely delicious—perfectly smoked meats, rich flavors, and sides that hit the spot. But what really stood out was the customer service. The staff went above and beyond to make sure we felt welcomed and taken care of. Friendly, attentive, and genuinely passionate about what they do—it made the whole visit even more enjoyable. If you’re looking for great BBQ and top-tier hospitality, this is the place to go. Highly recommend!
100% awesome! Always friendly service and Kevin is absolutely spectacular. He has a very good attention to detail and always makes sure we have everything we need or want in our bag. Ask for Kevin! But they’re all very nice and good at their jobs!
Such a special gem! A great spot for some solid TX Bbq & sides. Brisket was so tender, flavorful & juicy. Their Peach Cobbler is mouth-watering!! Very impressed! Excellent customer service as they come to check on you & the outside area was clean. HEB consistently just does it right!! Love My HEB!
There is outside seating available here. You can pay card or take the ticket inside for cash payment. Had brisket sandwich, 3 meat plate with sides. Drinks and jalapeños on the side.
BBQ here is delicious had ribs pulled pork and ribs on the 3 meat plate.